On April 15, 2018, Two Eight Ceramics realized the strategy of the “New Four Standards ",which is to be branding, scaled, standardized and informationalized.
The New Shop
In year 2018, the two - eight ceramic exhibition hall is changed a lot to be modern. On April 15, 2018, the showroom was redecorated to built the brand.The total area of the exhibition hall is 1500 square meters.
Receptionist on the second floor
New Showroom on the second floor
Brand upgrade makes the branding road is more is clear.The brand upgrade strategy is far more than the redecoration of the exhibition hall .The general manger Mrs Chen said that“Brand upgrade makes the branding road is more is clear.”Brand positioning is the foundation and soul of the brand development strategy, which runs through the whole process of brand development.The brand effect that we are expecting is that once people talk about ceramics, they will remember Two Eight ceramics.
On February,year 2018, the logo of Two Eight Ceramics was also changed to fit the brand update.From old to be new ,the design is more the international and modern,which matches to the brand positioning better.
Traditional Design Modern Design
The logo change
Exhibition Hall Of 1500 Square Meters
The Showroom on the first floor
Branding comes first.After that,to be scaled is possible.After to be scaled,the infinite possibility comes.Behind the upgrade,it is a system revolution of sales channel operation, which will eventually involve normalization,standardization and informationalized. etc.However,it is only the beginning and many changes will follow and the they will go deeper,like manager system,the logistics system.And it will eventually cover People, information,which means a total change.
High-standard Ceramics is for the branding
To meet the demand change, Two Eight Ceramics employees the talented technician for the technological reformation to be rich in modern medium and high-grade ceramics tableware products systems.The modernized large high-end exhibition hall makes Two Eight Ceramics to be in a new heights.
Xiao Fanbian Series Products
Roma Series Products
Two Eight Ceramics created the characteristic brand ,which is centered by products quality.The products are made with the five dimensions of light feeling, design, color, texture and shape instead of the traditional way-single style and attributes.The products are made with the combination of aesthetics and modern manufacturing technology,which will help to the ceramic tableware industry go forward.
Full product system
With the development for more than twenty years,the modern white porcelain tableware made by Two Eight Ceramics has been the best seller.
Two Eight Ceramics has product line for modern hotel and restaurant.Moreover, any white porcelain product can be made in the strengthen porcelain material, high bone China material or low bone China material and other high quality material.
white porcelain plate for lobster with dry ice
white porcelain plate in high bone China material
Two Eight Ceramics also has product line for other products,color porcelain tableware, decal porcelain tableware,metal cutlery, wooden tableware, stoneware tableware, glassware, knife and fork,even decorations etc.With various color and style, the high-quality product are good for the restaurant and the hotel,which will make a good dining experience on the table.
New porcelain tableware set in Chinese style
The exhibition hall is upgraded for the table project by qualified product
To show Two Eight Ceramics as a professional provider,to show all kinds of products in a better way,the exhibition hall was upgraded.The large area is to show the color porcelain tableware,the white porcelain tableware,the decal ceramic tableware,the glassware,the knife and fork, the wooden tableware and the metal tableware.The quantity amounts to tens of thousands.
Western style high bone ceramic tableware showroom
The renovation is mainly for the strengthen porcelain tableware and the best bone china tableware. It is easy for the customers to find the tableware they want by the division since the division is made by the different style to show the tableware for the chines food and western food mainly.
Chinese style high bone ceramic tableware showroom
The product display are decorated by the matching table-mat and flowers to show the real dinning scene.Other food decorations also are used to improve the buying experience of products.
White porcelain/ strengthen porcelain tableware show
Other white porcelain tableware show
Knife and fork show
Knife and fork show
Other Products Show
Lanyun series products show
A customer is checking which tableware is perfect for the food in his restaurant.