the best restaurant side dishes how to build a food delivery app for restaurant
by：Two Eight 2019-08-11
Let's face it. The Internet has spoiled us.Technological advances are very beneficial to our productivity and efficiency.However, no matter what the service or product is, we want and expect everything at our fingertips.With the increase in the use of personal electronic devices, this has led to a large-scale increase in the global express delivery business.One of the fastestThe food industry has been a growing area of service delivery.We cannot live without food, and because of our recent demand for instant gratification, the popularity of food delivery services has risen sharply over the past few decades.What's more interesting is how the market is evolving, how to spread around the world, and how to compete for customers around the world.Before the smartphone boom, people have to call businesses to order food.Now, due to the progress of mobile technology and the wide development of the InternetDemand delivery app where people can place orders quickly and easily online and ship food anytime and anywhere.Greg Creed, CEO of Yum catering group (Taco Bell, KFC, Pizza Hut and WingStreet), talked about how delivery services impact their growth strategy: "We have to find ways to make it easier for our customers to reach our brands.We do this in two ways: we build more units, but we also use delivery as a way to provide food to our customers.\ "If you want to make money in a globally successful food delivery service, you have to create the biggestProvide food distribution apps for restaurants to compete with already strong markets.Your application needs to have all the right features for smart infrastructure and user supportFriendly design and features.The team of experts at SteelKiwi is here to help!First of all, let's take a simple look at how the industry has developed.We will then look at different types of apps, give you some examples of current apps on the market and show you how to start creating your own successful delivery app!The food delivery business is growing at a fast pace, and businesses in the industry tend to make billions of dollars soon.It's not surprising considering that 25% of smartphone users have at least one restaurant --Related applications on their mobile phonesHowever, it is important to understand that there are different types of food delivery services, so the types of software they need to operate will vary.The two main categories of food distribution services are aggregators and new distribution services.Let's take a brief look at each type to understand the differences between them and how they translate into software requirements.The aggregator has been in existence for about 15 years and is not an actual delivery business in itself.This type of business is responsible for taking orders and connecting them to restaurants that provide delivery services.Users can compare prices, menus and reviews for multiple restaurants and can place orders directly through the aggregator app.The app then sends the order to the proper restaurant where the food is made and then delivers it.Aggregator-Types of applications tend to be distributed in huge areas.Their focus is to connect customers with multiple restaurants, handle the ordering process, but pass on the delivery side to the actual restaurant business.This means that they are composed of two main stakeholders, consumer and restaurant business.New application delivery types emerged in 2013.Their goal is to provide delivery from restaurants that don't offer delivery.The idea here is that customers can still enjoy meals in a restaurant without delivery without having to go to the restaurant.The new delivery app still allows consumers to compare different restaurant products.They process the order, send the order to the right restaurant, then go to pick up the order and deliver the order to the consumer at home, at work or anywhere else they order the food.Focus on higher areasTerminal Restaurants that usually do not have a delivery service, the new delivery app addresses different parts of the food delivery market that the aggregator cannot meet.They deal with the logistics and resource aspects of food distribution, provide consumers with more convenient services, and add delivery services to restaurants that do not provide delivery services.This means that they also need to worry about and manage the third stakeholder, the delivery driver or the courier.While from the consumer's point of view, aggregators and new delivery applications have similar availability, they are significantly different in the structure of the application due to their different goalsHowever, in both cases, the ordering system involves many people working together at the same time, which means that there is absolutely no friction in the communication between them is very important.The core structure of these two types of applications is this: start with the login page;Connect the user's bank account or preferred payment method;Allows users to compare different restaurant products and place orders for delivery.The main difference is the delivery process itself.While aggregators focus on connecting customers to restaurants, the new delivery app must also add an actual delivery face to their service.This adds a degree of complexity to the new delivery type of business, as they must also be able to manage the driver's order pickup and delivery, as well as the order placement function.In both types of applications, multiple people, businesses, and services must work together to meet the needs of their customers.Communication between all participants must be frictionless.That's why it can be a bit tricky to develop food distribution applications correctly.An application and interface must apply to all involved, from the consumer who placed the order to the restaurant that completed the order, to the delivery service that processed the order, and possibly, at the same time, to the order.This means that a solution must meet the various needs of each stakeholder.Customers should only be able to access the single end of the app, restaurants should only be able to access the order, in the new delivery type of business, only when the order is ready to be picked up and removed, delivery of fulfillment should have the opportunity.Each stakeholder adds a certain degree of complexity to the structure and design of the application, and there are several ways to consider in order to resolve the objectives of the conflict.The first solution is to create three separate applications, each focusing on a specific stakeholder.You can choose the same or similar brand for each brand and the internal structure is being built to achieve the goals of the stakeholderse.:Consumer app -Compare offers for different restaurants and place orders in the app;Restaurant appManage the ability to place an order (delivery if the application is a aggregator type), including the ability to distinguish between cancellation, completion, preparation of pick-up or delivery of an order;Courier (Courier/driver) app-Manage pick-up and drop-off of orders in real time (if the app is a new type of delivery), ideally, be able to communicate with consumers who place orders and restaurants that fulfill orders.The different solution is to create an application with three login types.In this case, the interface will be different depending on the login typee.Consumer interfaceCompare the quotation and place an order;Restaurant interface-Orders under management (delivery if the application is a aggregator type );Delivery Interface-Manage pick up and drop off of your order (if the app is a new delivery type ).Both solutions require a solid design and structure that takes into account each stakeholder and develops applications and interfaces to meet each requirement.Depending on how much information needs to be shared between stakeholders, the complexity of the application will increase and affect how it is developed.Regardless of which solution you choose to use, it is important to understand that customers are often very loyal to their favorite delivery app.According to statistics, once they find a platform to meet their food delivery needs, 80% of people will stick to a specific platform.This is why it is critical that new applications on the market meet or exceed the needs of consumers first.A successful application should be easy to use, offer a lot of options and complete the delivery effectively.Let's take a closer look at the details of each stakeholder's needs.Consumer-facing applications or interfaces use these basic features to ideally meet the following requirements:Up page: simple, fast, attractive logo-Up page is the first step in winning loyalty to new customers.The registration page needs to be able to use the login/password combination or via the third-(Like Facebook/Google etc)) To add convenience.Profile/account page: Once a customer creates a new account via signature-On the page they should be able to access their profile.This profile can include easy access to save payment options, order history, and the ability to re-order or save your favorite restaurant/meal.Restaurant Search/Locator: in the list or map format, the restaurant locator shows which restaurants the consumer can choose to place an order using the app.To help consumers filter choices, some sort of search function (by distance, time, or food style) is necessary.Details of each restaurant, such as location, menu (preferably with pictures), prices, special offers or promotions, and reviews or other user reviews, should be readily available.Place the order: Once the customer compares the restaurant and makes the choice, they should be able to place the order easily and quickly through the app.Must be able to add or remove items from the order and an order summary should be submitted before the consumer completes the payment so that any last paymentSmall changes can be made.Being able to specify the delivery time (as soon as possible compared to a specific time) can be a good add-on here.Payment processing: it is ideal to be able to complete the order payment through the app.Payment processing should be fast, secure, and allow multiple payment options (discount coupons, credit cards, cash paid to delivery staff, PayPal, Apple, or Android Pay, etc ).).A basic food distribution app should consider all of these features.Some extra good-to-Features: rated favorites list or order history: allows consumers to rate or comment on meals, restaurants, delivery services, etc.Whether it's public or privateThe ability to save favorites or wishlist items can also be a handy addition to help users quickly remember what they like or want to try, increasing the availability of the app.Notice or trueTime Tracking: notify consumers or their order status by notification or in real time (placing an order, ordering in progress)The time tracker is a great add-on.Social media integration: having users link their social media accounts to share photos of their meals is an easy way to increase consumer loyalty, while also increasing the exposure of restaurants and app brands, respectivelyLoyalty or reward program: providing rewards to users through apps or specific restaurants is also a great way to increase loyalty.For example, offering a free shipping service on every five orders will encourage users to come back and use apps or orders from the same place.Integrate other discounts, membership options, or referral programs that encourage users to continue using specific apps and entice them to get friends to join and reward them for their loyalty as brand ambassadors.The goal of the app is to attract new users and retain old users.Most importantly, it is allowed to easily compare the available offers for a variety of restaurants and process the order arrangement, payment and delivery.Offering additional features or rewards is an easy way to increase consumer loyalty to specific apps, services or restaurants.Apps or interfaces for restaurant stakeholders should include the following features: Registration page: signature equivalent to consumerOn the page, this page should allow restaurant businesses to create an account for themselves, including their business details (name, address, business hours, etc ).).Content management features: a simple interface that allows restaurants to add their menu details, including pictures, prices, ingredients in dishes (especially people with allergies/food intolerance), special promotions, and any other important information they provide.This page should allow easy editing so that the restaurant can update the information as needed.Order Management/tracking: restaurant staff should be able to see orders received and update order status here.It is important to track where orders are in the preparation process.Having real-Time updates to cancel orders, completed orders, and delivered orders are also an important part of this feature.cross-Interface communication function: for aggregators and new delivery type applications, it is necessary to be able to update the order status of the courier/deliverer as well as the consumer.To inform the consumer or Courier that the order is ready to pick up, or is being picked up, some form of communication is required in the app or interface.The goal of the app here is to effectively pass the order information from the consumer side to the restaurant side.Restaurants should be able to manage orders in a way that meets their order preparation process, and should complete delivery either through the restaurant itself or through the app's courier or delivery drive.The app or interface for courier or courier stakeholders should include the following basic features:Up page: a way to register an account using a simple login/password or other authentication format.Order status and pick-up/drop-off management: a list of available orders and details for each order (such as size, expected delivery time, additional information, etc ).) Should be shown here, as well as the location of the pick-up and drop-off.Has a live order tracking status (placed, accepted, processed, rejected, canceled, etc ).) It is also important here to communicate quickly via push notifications or something like that.Couriers should be able to classify available orders based on relevant details (distance, time, etc.) And should be able to easily book the delivery they want to complete.This booking feature should be updated in real time in the app so that other couriers know that a specific order has been requested.cross-Interface communication skills: for delivery drivers, the ability to update and update the status of consumer and restaurant orders in real time is critical.Once they apply for delivery through the booking function, they should be able to update the status of the order, let the restaurant know that they are on their way to pick up the order, or let the consumer know that they are on their way to drop the order.Additional improvements to express deliveryA dedicated app or interface may include: account history: being able to view completed deliveries and possibly take notes on customers/restaurants, which can be handy for drivers, let them Mark difficult deliveries for future reference.Loyalty or reward programs: Including rewards or referral programs can also help to increase the loyalty of express delivery to specific applications.Offering drivers bonuses or rewards they recommend friends to order or become drivers themselves through the app is a great way to ensure brand loyalty, while also increasing brand exposure.Now that we have learned about the most important features of each stakeholder in the food delivery application industry, let's take a look at products that are already successful in the market.As part of the Uber app family, UberEATS offers everything you need to use Uber speed.In 2014, the take-out app started with UberFRESH and only serves the Santa Monica area, California.When creators expanded the platform to other cities in 2015, it became a UberEATS.Today, UberEATS is active in dozens of cities around the world, adding new areas on a regular basis.Founded in 2011, Postmates was originally a logistics distribution company offering groceries, household goods, furniture and more through a local Express network.The team quickly realized that takeout was becoming more popular and more profitable compared to other types of takeout.Food distribution is now the main focus of the company.In 2013, three students at Stanford University, Andy Fang, Stanley Tang and Tony Xu, created the cards.It is considered a giant in the food delivery industry and can deliver food on demand from about 50,000 restaurants in the United States.> Interesting facts: due to the service and coverage of the delivery company, Taco Bell is able to extend delivery to about 500 locations in the United States by working with DoorDash.Foodora is a German company founded in 2014, called Volo GmbH.It offers food delivery services from around the world, including more than 6,500 restaurants in Europe, Canada and Australia.The app has many of the features we 've highlighted in this article, such as having users browse local restaurants, place orders, and track the progress of order preparation and delivery.Deliveroo is a well-known food distribution company in the UK, founded in 2013 by Will Shu and Greg Orlowski.The company is active in many other European and non-European regionsEuropean countries (including the Netherlands, Germany, Belgium, Australia, Spain, Ireland, UAE, Hong Kong and Singapore ).One unique thing about Deliveroo is that orders can be shipped by bike, motorcycle or car.If you're thinking of getting into this market quickly, this is a good time to get into the food distribution app market --You are lucky that the market is growing!Forecasts for the industry show exponential growth, with an estimated annual growth of 25% by 2018 and then slowing down graduallydown to 14.Annual growth of 9% by 2020.The food distribution application market is a great industry for entrepreneurs and start-ups, and now is the best time to get into it.With the rapid increase in the use of tablets and smartphones worldwide, developing a food delivery app is a great local business strategy with very successful potential results.If you are thinking about developing a food distribution app, be sure to consider every aspect and consider the needs of each stakeholder.If you are not sure where to start or need advice and resources on development, please contact us and our expert team will be happy to help!Interested?